Abstract:
The International Airport “Avram Iancu” in
Cluj-Napoca, Romania (AIAI) is a public organization,
the second important international, and the first
important regional airport in the country. This position
must be preserved in the competition with the national
and international airports but also as regional airport
having “around” other five regional airports at a radius
of 180 km. To implement goals and a change management
process, an agreement was made to be conducted a PhD
research activity to identify the pillar elements together
with the possibility to identify new financial support. This
paper presents the first steps on this demarche. The
identified directions and “resources” and the target (3
million passengers) might be fulfilled by listening the
“master voice”, the passengers. As long as the success
criteria are typically unidentified, the performance
measurement must start with an imposed reference
(needs or wishes) that becomes a critical factor for
success. The implementation progress must be monitored
and the end-users feed-back to be consider for the project
recalibration (synthetic), by redefining the success
criteria and for the project effective control of objectives
(analytic). The change triggering factors (CTF) and
critical success factors (CFS) for identifying the need of
change and the right moment for action within the change
management are very important to achieve the
established goal.
