Peculiarities of branding terminology [articol]

dc.contributor.author	Ciobanu, Georgeta
dc.date.accessioned	2023-05-09T10:09:08Z
dc.date.available	2023-05-09T10:09:08Z
dc.date.issued	2009
dc.identifier.citation	Ciobanu, Georgeta.Peculiarities of branding terminology.Timișoara: Politehnica University Press, 2009 Disponibil la https://doi.org/10.59168/UADV3695	en_US
dc.identifier.uri	https://dspace.upt.ro/xmlui/handle/123456789/5823
dc.identifier.uri	https://search.crossref.org/search/works?q=10.59168%2FUADV3695&from_ui=yes Link DOI
dc.description.abstract	The present paper approaches a few issues related to peculiarities of Romanian branding terminology. The first section includes an outline of the representative corpus of terms established to point out the peculiarities of branding terminology. From among the peculiarities, attention is focused on term formation, assignment term-concept with special emphasis on Romanian equivalents and adaptation of Anglicisms, and types of synonyms.	en_US
dc.language.iso	en	en_US
dc.publisher	Universitatea Politehnica Timișoara	en_US
dc.relation.ispartofseries	Professional communication and translation studies;2/ 2009
dc.subject	Branding terminology	en_US
dc.subject	Term formation	en_US
dc.subject	Erminological Anglicisms	en_US
dc.subject	Treatment of synonyms	en_US
dc.subject	Treatment of variants
dc.title	Peculiarities of branding terminology [articol]	en_US
dc.type	Article	en_US