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Titlu: European communication in the digital era. A case study on the audiovisual services of the European Commission [articol]
Autori: Nistor, Cristina
Beuran, Rareș
Subiecte: Public communication
Media industry
Audio-Visual Services
Video
Photo
Audio
Data publicării: 2015
Editura: Universitatea Politehnica Timișoara
Citare: Cristina, Nistor; Rareș, Beuran. European communication in the digital era. A case study on the audiovisual services of the European Commission.. Timișoara: Politehnica University Press, 2015 Disponibil la https://doi.org/10.59168/MQBC5416
Serie/Nr. raport: Professional communication and translation studies;8 / 2015
Abstract: The European Union’s media communication system has been changing rapidly during the latest years due both to new trends in media industry and also due the euro-scepticism wave expressed by some EU member states. The paper first provides a background on the main perspectives of media industry and public communication. Further, the paper refers to EU’s communication strategies, with a focus on the recent digital initiatives. As for the case study, the authors will conduct an analysis on the Audiovisual Services of the European Union (the video, photo and audio services), in terms of identifying the updated approach imposed by professional media industry and by the consumption preferences of the new segments of audiences in the digital era.
URI: http://localhost:8080/xmlui/handle/123456789/5194
https://search.crossref.org/search/works?q=10.59168%2FMQBC5416&from_ui=yes Link DOI
Colecţia:Articole științifice/Scientific articles

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