Please use this identifier to cite or link to this item: https://dspace.upt.ro/xmlui/handle/123456789/5201
Title: The impact of new media on Iohannis’ presidential victory [articol]
Authors: Țîrlea, Ada-Maria
Voina, Andreea-Nicoleta
Subjects: New media
Campaign
President
Facebook
Citizen journalism
Issue Date: 2015
Publisher: Universitatea Politehnica Timișoara
Citation: Ada-Maria,Țîrlea; Andreea-Nicoleta, Voina. The impact of new media on Iohannis’ presidential victory. Timișoara: Politehnica University Press, 2015 Disponibil la https://doi.org/10.59168/DFEN8625
Series/Report no.: Professional communication and translation studies;8 / 2015
Abstract: 2014 marked Romania’s first new media presidential campaign, resulting in the unexpected victory of the candidate who had previously been presented by polls and media as the runner-up. Through the same electoral event, we could observe, for the first time, a presidential result favoured by the “citizen-camera witnessing” phenomenon, generated by the Facebook civic engagement of the Romanian voters from abroad. In the present paper, we aim to weigh the impact of the campaign which was carried out on Facebook on the runoff voting days, on the election results. By using the content analysis method, we are going to assess the voting dealignment generated by the first web 2.0 presidential campaign in Romania.
URI: http://localhost:8080/xmlui/handle/123456789/5201
https://search.crossref.org/search/works?q=10.59168%2FDFEN8625&from_ui=yes Link DOI
Appears in Collections:Articole științifice/Scientific articles

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