Utilizaţi acest identificator pentru a cita sau a face link la acest document: https://dspace.upt.ro/xmlui/handle/123456789/6926
Titlu: Exploring linguistic strategies in Romanian clickbait headlines: Communication tactics in online media [articol]
Autori: Fărcașiu, Marcela Alina
Gherheș, Vasile
Subiecte: Clickbait
News headlines
Linguistic analysis
Sensationalism
Online media
Communication tactics
Data publicării: 2024
Editura: Timişoara: Editura Politehnica
Citare: Fărcașiu, Marcela Alina; Gherheș, Vasile. Exploring linguistic strategies in Romanian clickbait headlines: Communication tactics in online media. Timişoara: Editura Politehnica, 2024. Disponibil la: https://doi.org/10.59168/PYXZ6563
Serie/Nr. raport: Buletinul Știinţific al Universităţii Politehnica Timişoara. Seria Limbi moderne=Scientific Bulletin of the Politehnica University of Timişoara Transactions on Modern Languages, Vol. 23, Issue 1 / 2024
Abstract: This study investigates the communication tactics embedded in clickbait headlines found in Romanian online media, by linguistically analysing a corpus of 80 headlines sourced from the Libertatea newspaper. It identifies key strategies such as the use of questions, numbers and dramatic language, all crafted to provoke curiosity and evoke emotional reactions from readers. By examining these linguistic techniques, the paper sheds light on the manipulative structures that drive digital engagement through clickbait in Romania. Furthermore, the findings provide a foundation for developing more advanced algorithms for clickbait detection and emphasise the critical need to understand how these strategies affect the credibility and quality of online journalism.
URI: https://sc.upt.ro/ro/publicatii/buletinul-stiintific/about
https://search.crossref.org/search/works?q=10.59168%2FPYXZ6563&from_ui=yes Link DOI
ISSN: 1583-7467
Colecţia:Articole științifice/Scientific articles

Fişierele documentului:
Fişier Descriere MărimeFormat 
BUPT_ART_Farcasiu_Gherhes_f.pdf296.92 kBAdobe PDFVizualizare/Deschidere


Documentele din DSpace sunt protejate de legea dreptului de autor, cu toate drepturile rezervate, mai puţin cele indicate în mod explicit.