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dc.contributor.authorKilyeni, Annamaria-
dc.date.accessioned2023-05-09T09:42:06Z-
dc.date.available2023-05-09T09:42:06Z-
dc.date.issued2009-
dc.identifier.citationKilyeni, Annamaria.Nonverbal communication in print ads. Timișoara: Politehnica University Press, 2009 Disponibil la https://doi.org/10.59168/GHTM4237en_US
dc.identifier.urihttps://dspace.upt.ro/xmlui/handle/123456789/5820-
dc.identifier.urihttps://search.crossref.org/search/works?q=10.59168%2FGHTM4237&from_ui=yes Link DOI-
dc.description.abstractThe starting point of the present paper is the observation that the message in print advertisements is realized not only verbally but also pictorially. The study of various women’s glossy magazines has shown that most advertisements make extensive use of pictures to convey the message. Moreover, meaning is often communicated nonverbally through paralanguage. This paper focuses on the way in which print advertisements communicate meaning through images and paralanguage.en_US
dc.language.isoenen_US
dc.publisherUniversitatea Politehnica Timișoaraen_US
dc.relation.ispartofseriesProfessional communication and translation studies;2/ 2009-
dc.subjectPrint adsen_US
dc.subjectNonverbal communicationen_US
dc.subjectImagesen_US
dc.subjectIconic picturesen_US
dc.subjectIndexical picturesen_US
dc.subjectParalanguageen_US
dc.titleNonverbal communication in print ads [articol]en_US
dc.typeArticleen_US
Appears in Collections:Articole științifice/Scientific articles

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